Submitted by christian on Thu, 01/13/2022 - 16:10
A crisis can be qualified as an unforeseen adverse event that requires immediate action by the organization and can harm a company's reputation by undermining its emergency procedures during an unforeseen outbreak. Leaders within a company must understand crisis responsibility and anticipate the possible attributions of the public. An effective response to the crisis depends on assessing the situation and the associated reputational threat. There are three types of crisis:
Victim Crises: Minimal Crisis Responsibility. Minor reputational threat
