34 KEY POINTS IN POLICY ADVOCACY STRATEGY DEVELOPMENT

34 KEY POINTS IN POLICY ADVOCACY STRATEGY DEVELOPMENT

  1. Advocacy can be generally understood as the process of building support for an issue to create change in attitudes, behaviors, policies, systems, or ways of doing things. Many organizations use advocacy to build support for a given issue, intervention, or technology among key audiences and move them to action. Policy advocacy is a specific type of advocacy.
  2. Policy advocacy is the deliberate process of informing and influencing decision-makers in support of evidence-based policy change and policy implementation, including resource mobilization.
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