Submitted by christian on Tue, 10/14/2014 - 15:15
Once the scope of the campaign is determined, a plan needs to be put together to figure out how to make it happen. It may be tempting to launch right into activities, but it is critical to think through details in advance. Advocacy campaigns are highly public and mistakes can be difficult to overcome. That is why it is important to go through the defining researching, audience targeting and stakeholder engaging processes .
