EVALUATING A PUBLIC AFFAIRS CONSULTANCY

SCOPE OF WORK

You may use the following scale for your evaluation

• 1= Exceeded Expectations
• 2= Met Expectations
• 3= Did Not Meet Expectations

EFFECTIVENESS

1. Was there a desired demonstrated public or government response to the issue campaign?
2. Did the communications outcome meet your expectations?
3. If your goals were not met, does your current position for future action meet your expectations?

EFFORT