Some Foreign Missions need counselling on dealing with the EU. Here below are the core services to be provided:

Washington lobbyists for Arab nations find themselves in a precarious spot, as they try to stay a step ahead of the fast-changing events taking place in the Arab world. For many years, Libya, Saudi Arabia, Bahrain, Yemen, Egypt and other countries in the region have relied on Washington's top lobbyists and lawyers, paying them tens of millions of dollars. But some firms are now tacking toward a more progressive stance in light of what has happened , while others are dropping their clients altogether because of the tumult.

The top 20 U.S. Corporations spent together U.S.$ 266 Million and hired 1810 Lobbyists in 2010.

According to a recently completed research of FARA's (Foreign Agents Registration Act) registrants undertaken by AALEP Japan ranks Number 1 in terms of engagement in U.S. political activities i.e. influence of any agency or official of the U.S. government or any section of the public; undertaking public relations activities including furnishing, disseminating or publishing accounts, descriptions, information or data with respect to politics, economics, culture, representation of interests before the U.S. government.

Due to limited human and financial resources many Foreign Missions to the EU (see previous article) are unable to achieve the necessary outreach on various levels-political, cultural, business, academia. We submit that outsourcing some tasks to a selected professional can be a method to effectively expand the diplomatic network, broaden public diplomacy opportunities, increase presence at low cost and with low risk while providing depth and reach. In our proposed model, the selected professional would serve for free and would be offered a reimbursement for some of his/her expenses.

Many foreign missions to the EU are so understaffed that they can do little more than maintain a formal presence, to keep up appearances in Brussels. Does this matter? The answer surely is YES. In an era transformed by globalisation and the communications revolution, a well-resourced  diplomatic effort is more crucial than ever. Having strong connections not only with the EU institutions but with business and civil society in EU member states is increasingly vital to national interests.

AALEP Chairman will meet on 23 May with a large delegation of employers' and associations'representatives from Poland including Microsoft, TP SA (largest Telecommunication Polish provider); Employers of Poland (representing the interests of Polish employers); CECED Polska (European Committee of Domestic Equipment Manufacturers); FRSE (Foundation for the Development of Educational Systems); SME UNION of Poland to present AALEP and discuss lobbying at the EU level.

Public diplomacy at EU level might be defined as "understanding, informing and influencing EU publics in promotion of the national interests as well as broadening the dialogue between a foreign country and the EU instutions".

Today, the European Union places enormous pressures on the needs for envoys of the highest calibre to fulfill four core functions: First, the Ambassador is the Chief Intelligence Officer of his country; Second, the Ambassador is the Chief Lobbyist for representing his country's national interests to the EU; Third, the Ambassador is the Chief Promoter of his country's industry, trade and economic prosperity; Fourth, the Ambassador is the Chief Advocate who help EU decision-makers understand his country's political realities.

A professional association (also called a professional body, professional institute, professional organisation, or professional society) is a non-profit organisation seeking to further a particular profession, the interests of the individuals engaged in that profession and the public interest First and foremost being a member of a professional society establishes one as a career professional. You officially have demonstrated your interest and commitment to advancing the field, and you have ensured your ability to connect with the mainstream of the profession.