WHY YOU NEED TO HIRE A BRUSSELS-BASED GR CONSULTANT?

Every organization deserves to have its voice heard in Brussels whether it’s to shape current or pending legislation, protect existing or secure new funding, or simply build relationships that can facilitate the growth or viability of your entity. Unfortunately, doing this on your own requires a substantial commitment of time, energy, and resources, and pulls your  focus away from the daily operations of your organization. Additionally, unless you have considerable experience in policy or funding matters, solid EU relationships, and a deep understanding of the processes involved, your efforts likely won’t match the results generated by a lobbying firm. Choosing the wrong firm to represent you in Brussels not only endangers your initiative, but can sabotage any future chance of success at EU level.

True success in Brussels isn’t measured in days, but over time. When choosing a government-relations firm, it’s important to consider that firm’s ability to respond to breaking developments – both potentially positive and damaging ones. Why? Because change can happen rapidly in Brussels , to your industry, or to your company. During these critical situations, moments matter. They can mean the difference between seizing an opportunity before your competitors do – or perhaps suffering a setback that erodes years of effort.

You need a trusted voice in Brussels that can act swiftly and responsibly on your behalf. Whether it’s for a policy or funding initiative, it’s imperative to leverage your relationships to improve your chances of achieving your goals. For your organization to reach its goals in Brussels , it’s vital to have a solid relationship with appointed and elected officials. Part of this requires an understanding of what issues most concern EC officials and MEPs and then identifying opportunities to partner with them on mutually beneficial initiatives.

The main role of a Brussels GR consultant is to

• develop and construct a substantive government relations programme and establish a positive footprint for the client in Brussels;
• monitor what happens in policy debates, committee rooms and ministerial workgroups;
• provide an inside view by contacting insiders in the EU institutions;
• support the client, and participate in discussions;
• bring judgement into play and implement quick actions;
• communicate clearly;
• add the political angle;
• make life easy for busy executives, taking care of all logistics details:
• represent the client in some cases.