Global Travel Association Coalition (GTAC) exists to promote a better understanding of Travel & Tourism’s role as a driver of economic growth and employment. It offers ‘One Voice’ to spur governments to develop policies which contribute to the profitable, sustainable and long-term growth of the industry.

There are not very many instruments at the disposal of EU institutions to support tourism. Some of these lie within other policies. Others, of greater or lesser impact, depending on the political will and the good will of all, are within DG Enterprise acting in co-operation with other DGs. They can be called:

The activity of Parliaments in EU Member States is of vital significance both from the point of view of the development of tourism and for enterprises operating in this sector, since Parliaments are the bodies which draw up the laws determining the conditions which govern tourist operations.

• Council Directive 90/314 of 13 June 1990 on package travel, package holidays and package tours. On 28 May 2015 the EU Council backed the new Package Travel Directive.
• Proposed EC changes to the Schengen Area Visa Rules (April 2014).
• Directive 2011/24/EU of the European Parliament and of the Council of 9 March 2011 on the application of patients’ rights in cross-border healthcare
• European Parliament resolution of 27 September 2011 on Europe, the world's No 1 tourist destination- a new political framework for tourism in Europe.