12 RECOMMENDATIONS TO LOBBY EFFECTIVELY AT EU LEVEL

1. Find the resources to lobby effectively: NGOs often assume that industries having recourse to consultants and expense accounts have limitless resources for lobbying. This is not true except if their markets are likely to be affected either positvely or negatively by a particular regulatory standard. It is difficult for more scattered interests only partially or indirectly affected or people campaigning for a more general interest to match the financial power of the narrow vested interests at stake.

GOODBYE EUROPEAN VOICE, WELCOME POLITICO EUROPE

In a 50-50 joint venture with German media group Axel Springer, POLITICO bought the weekly newspaper European Voice, which now becomes part of Politico.eu. The objective of the new media company is to develop and market the European business of POLITICO in the form of a website, newspaper, digital newsletters and conferences. POLITICO is building the largest newsroom in Brussels, in addition to bureaus in Berlin, London and Paris. POLITICO emerges on the European media scene with nearly 40 journalists representing 20 nationalities from four continents, speaking 14 languages.

TOP 25 MOST SIGNIFICANT SKILLS AND ABILITIES OF LAWYERS

Source: National Conference of Bar Examiners (USA) 2012- A Study of New Licensed Lawyers.

The following skills and abilities are listed here below because they are deemed to be equally important for New Public Policy Advocates.

LEGISLATIVE ADVOCACY: PRACTICAL SKILLS

Legislative advocacy carries the "pleading" into the legislative or public policy arena. The work is about developing proposed changes to existing law or establishing new law to address an issue, and implementing those changes through the drafting, introduction, presentation, defense, and debate of legislation

Capacity To

ASSOCIATION OF PROFESSIONAL POLITICAL CONSULTANTS (APPC)- UK

The Association of Professional Political Consultants (APPC) is the self-regulatory body for UK public affairs practitioners. As well as its traditional membership base of consultancies, APPC membership is now available to trade associations, in-house PA teams and individuals.

The APPC has three main roles:

THE ROLE OF POLITICAL COMMUNICATION ?

Political Communication prepares for professional careers in government, politics, public affairs, public policy, and communication through the study of political and communication theory, research, and practice.

HIGHER EDUCATION IN POLITICAL ADVOCACY

This List is NOT exhaustive and subject to scrutiny

Austria

  1. Donau-Universität Krems (Krems, Austria) : Politische Kommunikation(Austria), PR und integrierte Kommunikation (Germany)

Belgium

EUROPE-UNIVERSITY RANKING FOR COMMUNICATION AND MEDIA STUDIES

  1. London School of Economics and Political Science –LSE (UK)
  2. University of Amsterdam (Netherlands)
  3. City University London (UK)
  4. University of Westminster (UK)
  5. University of Oslo (Norway)
  6. Aarhus University (Denmark)
  7. KU Leuven (Belgium)
  8. Loughborough University (UK)
  9. Cardiff University (UK)
  10. Freie Universität Berlin (Germany)
  11. Kings College London (UK)
  12. Leiden University (Netherlands)
  13. Ludwig-Maximilians-Universität München (Germany)
  14. Stockholm University (Sweden)

EUROPE-UNIVERSITY RANKING FOR POLITICS AND INTERNATIONAL STUDIES

  1. London School of Economics and Political Science –LSE (UK)
  2. University of Cambridge (UK)
  3. Sciences Po Paris (France)
  4. Kings College London (UK)
  5. Leiden University (Netherlands)
  6. The University of Edinburgh (UK)
  7. The University of Manchester (UK)
  8. The University of Warwick (UK)
  9. University of Amsterdam (Netherlands)
  10. Trinity College Dublin (Ireland)
  11. University College London-UCL (UK)
  12. Aarhus University (Denmark)
  13. Central European University (Hungary)

WHAT CAN BE TAUGHT IN PUBLIC POLICY ADVOCACY

There are three different sets of skills or abilities essential to the business of public policy advocacy that can be taught: knowledge, communication and messaging and relationship building.

1. Knowledge

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