STRATEGIC COMMUNICATIONS CONSULTING

The term “Strategic Communications” means infusing communications efforts with an agenda and a master plan e.g. for advocating particular legislation. The most important aspect of Strategic Communications is following the master plan to achieve the outlined goals for a company/client. It is essential to intensively think about all tactics and strategies necessary for the goals to be actualized. The master plan serves as a "road map" to getting the best results for whatever is the desired outcome.