PROFILE : GLOBAL ALLIANCE FOR PUBLIC RELATIONS AND COMMUNICATION MANAGEMENT

PROFILE : GLOBAL ALLIANCE FOR PUBLIC RELATIONS AND COMMUNICATION MANAGEMENT

Vision, Mission & Values

The Global Alliance’s vision is to enhance the role and value of public relations and communication management to organizations, and to global society. The Global Alliance pursues this vision through leadership and service to the profession, defining universal principles that unite its professional associations and their members while embracing a diversity that enables different applications in different parts of its global community.

Mission

The mission of the Global Alliance is:

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