BECOMING A PUBLIC AFFAIRS SPECIALIST

Public affairs practitioners often work: 'in house' for a company, trade association or charity; as an advisor for a political consultancy working with a number of clients or as a freelancer; for a trade union, a political or issue based organisation; or for a government agency or in local government.

Public affairs practitioners can be tasked with a wide range of activities. Some may specialise in media relations, campaign management, local government or ‘Parliamentary Bills’, whilst others will work across the spectrum.

OVER U.S. $ 3 BILLION SPENT IN LOBBYING THE U.S. GOVERNMENT

Source OpenSecrets.org

In 2015 industry in the U.S. spent $ 3,195,149,207 lobbying the U.S. Government

WHY NOT A TWO-SPEED EUROPE?

Under a two-speed Europe, those that want true political and economic integration may forge ahead unfettered by the skeptics on the sidelines. Outsiders can always stay linked though the single market, but without the power to prevent greater unity in the core.

DONALD TUSK’S REFORM PROPOSAL FOR BRITAIN

MIGRATION AND BENEFITS

DON’T CALL IT A NEW COLD WAR

Author: Alex Pravda, Senior Research Fellow, School of Inter-Disciplinary Area Studies, University of Oxford

NEW FRENCH GOVERNMENT TEAM

OUTLINE OF A GOVERNMENT RELATIONS PLAN

A good strategy, like a good route through new terrain, doesn’t just rely on the roads you know. It starts where you are, ends where you want to go and provides a good, plausible route in between. What do you want? Who can give it to you? What do they need to hear? Who do they need to hear it from? What actions can deliver that message effectively? With a solid strategy, one that answers each of these questions well, you might change the world. Without a strategy, or with a poor one, you are more likely to get lost and accomplish very little.

EVALUATING A PUBLIC AFFAIRS CONSULTANCY

SCOPE OF WORK

You may use the following scale for your evaluation

  • 1= Exceeded Expectations
  • 2= Met Expectations
  • 3= Did Not Meet Expectations

EFFECTIVENESS

  1. Was there a desired demonstrated public or government response to the issue campaign?
  2. Did the communications outcome meet your expectations?
  3. If your goals were not met, does your current position for future action meet your expectations?

EFFORT

GUIDELINES FOR CORPORATE INTERFACE WITH PUBLIC AUTHORITIES

Companies are increasingly playing an active role in the development of society, including development of laws, rules and policy documents. Often business is expected and even asked to do so. Providing expertise for more informed decision making, in a collaborative environment with governments, authorities and other relevant bodies is therefore an important responsibility. Corporate approach to transparent interaction with authorities and organisations must be based on what is good not only for the company but for consumers and society at large.

AALEP OFFERS TRAINING, TECHNICAL ASSISTANCE AND SUPPORT SERVICES TO CHAMBERS OF COMMERCE

Chambers of Commerce need to play an important role in the public policy arena on behalf of their members. If they are not in the advocacy business they should be. Indeed, increasingly, Chamber members want their chamber to play a role in the public policy space. It’s important to them.

Government Affairs/Business Advocacy programming should be as much a part of a Chamber’s  daily operations or programme of work as membership or any other thing it does. Government affairs should be used as a selling point and a membership benefit.

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