GOVERNMENT RELATIONS (GR)

PUBLIC AFFAIRS (PA), GOVERNMENT RELATIONS (GR), AND PUBLIC RELATIONS (PR)

 

Public Affairs is an increasingly important part of every day business, but there is often a lack of understanding of what Public Affairs is and how effective Public Affairs provide value.

Definitions

Public Affairs: PA is an organisation’s efforts to monitor its environment including its relationships with external stakeholders and activities that contribute to policy development. It is an organisation’s analysis and interactions with the outside world to address policy impact.

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