Austria

• Australian Mission and Permanent Mission to the UN, Vienna
• Austrade Office in Frankfurt, Germany
• Australian Tourism Office in Frankfurt, Germany

Belgium

• Australian Embassy to Belgium, Luxembourg, the European Union, and NATO
• Austrade Office in Paris, France
• Australian Tourism Office in London, UK

Bulgaria

The Serbian Institute for Public Diplomacy strategically synthesises public diplomacy and nation branding and founders include branding, public relations and international relations experts. It is not situated in Serbia but in Brussels.

The Serbian Institute for Public Diplomacy is a non-profit organization actively focused on the relations between Serbia and the European Union. The Institute is one of the most dynamic promoters of Serbia at the European level. The objectives of the institute are:

Here below are the most essential elements that may be included in the regulation of lobbying:

Definition of Lobbying/Lobbyists: In all cases when lobbying is directly regulated ,the acts of legislation should either provide a general definition of lobbying/lobbyists, or state specifically to what persons it refers. Usually, such definitions included in the laws do not cover all the lobbyists, but only certain categories, for example, those who engage in lobbying on behalf of a client for remuneration.

The primary means of influencing public policy is direct interaction with decision-mak­ers, allies and other key players. This may include participation in negotiations or meetings, direct com­munications with government ministers, or informal discussions with partners and other contacts. Teams work to influence through persuasion, negotia­tion and lobbying. In more formal spaces this may be conducted through evidence-based dialogue, while in other channels this will require more informal discus­sions and debate.

Monitoring and evaluation is a time to step back, assess the progress and performance of the campaign, and make any changes necessary. It is an opportunity to take a candid look at both success and failures, try to understand what led to them and what changes need to be made.

Once the scope of the campaign is determined, a plan needs to be put together to figure out how to make it happen. It may be tempting to launch right into activities, but it is critical to think through details in advance. Advocacy campaigns are highly public and mistakes can be difficult to overcome. That is why it is important to go through the defining researching, audience targeting and stakeholder engaging processes .

Thought and effort invested into research and analysis at the start of an advocacy campaign pays off with more effective results later on. Strategic thinking ensures that the advocacy campaign will target the right people with the most compelling arguments to achieve the desired goal.

Advocacy is a process through which citizens organize to influence public policy and resource allocation decisions. Organizing advocacy efforts is important because there are situations where the benefits of a new policy or policy change will be important for society, but individuals do not have the interest or capacity to press for this change independently. Advocacy groups bring people together to collectively promote a cause, ultimately leading to better outcomes than individuals could achieve on their own.

Advocacy groups:

Out of 148 countries surveyed in 2013 by the WEF (World Economic Forum), in terms of burden of government regulation, many EU countries are near the bottom: Here below is the ranking: